Small charity, big mission: Using AI to combat loneliness in the UK

ROI impact:

  • 500 hours saved annually by automating admin — freeing time for frontline work

  • £9,000 saved by avoiding external AI consultancy

  • Productivity up by 25% across the team

The story

Together Co is a Brighton-based charity tackling one of the UK’s most pressing social issues: loneliness. Their mission is simple but powerful – create real human connection for people who might otherwise be isolated.

Like many small charities, Together Co faced rising demand for their services while operating with limited staff and technical know-how. They could see the potential of AI but needed to explore it safely, affordably and without distracting from their core purpose: helping people connect.

The challenge

  1. Limited resources – a small team with little technical capacity

  2. Time pressure – growing service demand leaving less space for innovation

  3. Safe AI adoption – the need to integrate AI without risk or high consultancy fees

AI promised efficiency and new ways of working, but the leadership team needed confidence and clarity: where to start, how to use AI safely, and how to keep their mission — human connection — front and centre.

What we did

Brilliant Noise partnered with Together Co to deliver a tailored AI-B-C workshop series for the leadership team.

  • We demystified AI – cutting through hype to explain its history, risks and real-world applications in the nonprofit sector.

  • We aligned AI opportunities with Together Co’s goals and operational pain points.

  • We built confidence by helping the team shape a practical AI policy and identify safe automation wins.

This approach gave Together Co clarity on how AI could save time and money while keeping people – not technology – at the heart of their work.

Measurable outcomes

  1. Cost efficiency – avoided around £9,000 in consultancy fees by building in-house AI literacy.

  2. Time savings – automated background admin to free up 500 staff hours a year, boosting productivity by 25%.

  3. Operational confidence – leadership now has a clear AI policy to guide decisions and reassure the board, cutting decision-making delays by 10–15%.

  4. Team cohesion – the workshops became a shared learning moment, sparking ideas and strengthening collaboration.

“Brilliant Noise made AI accessible to us in a way that felt both safe and empowering. Their tailored approach gave our leadership team the confidence to explore AI’s potential and integrate it thoughtfully into our operations. We’re now better equipped to use AI tools to free up time for what we do best – building human connections.”

April Baker, CEO, Together Co

AI Integration Benefits

Cost-Effective

The AI-B-C workshops provided an affordable alternative to expensive external consultancy, allowing the charity to build in-house expertise.

Enhanced Decision Making

With a comprehensive AI policy in place, Together Co can make faster, more informed decisions about implementing AI initiatives.

Time for Core Mission

By automating administrative tasks, Together Co's team can dedicate more time to their primary goal of combating loneliness through human connection.

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